Discover to revamp their cards in 2013 with the Discover IT Card

The Discover it Card is a “revolutionary” CashBack Bonus rewards card that will be available to both regular consumers and college students. There will be two Discover it™ Cards available to consumers and one for Students. As you can see below the main difference in the two customer cards is the purchase APR and the length of the introductory 0% APR offer from 14 to 18 months. We see no difference in the cash back or the annual fee remaining at zero. We see lots more flexibility compared to older versions or current Discover cards but still no mention of when you can redeem your cash back which is a major problem with Discover. They make you wait until you get to $50 in Cash before you can get a credit statement so we are hoping they change this also to compete with Chase Ultimate Rewards where you can redeem with any amount of points. The 1% cash back on all other purchases with an asterisk may be the only real change we see in this new card besides the IT name and perhaps the design. We will wait to see if they bring out something more “revolutionary” than these bullet points because this so far is nothing THAT or “IT” new.

he new Discover it card is out to change the way people think about credit cards.
Fair…No annual fee. No overlimit fee. No foreign transaction fee & no pay-by-phone fee. No late fee on your first late payment. And we won’t increase your APR for paying late.*
Generous…5% cash back at restaurants and movies right now through March on up to $1,500 in purchases with free and easy sign-up. And 1% cash back on all other purchases.*
Plus a Cashback ConcerigeSM who guides a free, personalized online tour to help you get the most rewards for how you use your card.
Flexible…Choose your own due date and pay up to midnight ET online or by phone.
Human…talk to a real person any time with 100% U.S.-based service.
Safe…Because you’ll never pay for unauthorized purchases with our $0 Fraud Liability Guarantee.
0% Intro APR on purchases and balance transfers for 14 months. Then the variable purchase APR applies, currently 10.99% – 20.99%. *Click apply for Terms & Conditions.
Introductory 0% APR Offer: 14 months on purchases and balance transfers
Regular Purchase APR: 10.99 – 20.99% (V)*
Annual Fee: $0

Discover it™ Card Discover IT Card
The new Discover it card is out to change the way people think about credit cards.
Fair…No annual fee. No overlimit fee. No foreign transaction fee & no pay-by-phone fee. No late fee on your first late payment. And we won’t increase your APR for paying late.*
Generous…5% cash back at restaurants and movies right now through March on up to $1,500 in purchases with free and easy sign-up. And 1% cash back on all other purchases.*
Plus a Cashback ConcerigeSM who guides a free, personalized online tour to help you get the most rewards for how you use your card.
Flexible…Choose your own due date and pay up to midnight ET online or by phone.
Human…talk to a real person any time with 100% U.S.-based service.
0% Intro APR on balance transfers for 18 months. Then the variable purchase APR applies, currently 10.99% – 20.99%.*
0% Intro APR on purchases for 6 months. Then the variable purchase APR applies, currently 10.99% – 20.99%. *Click apply for Terms & Conditions.

Introductory 0% APR Offer: 18 months on balance transfers and 6 months on purchases
Regular Purchase APR: 10.99 – 20.99% (V)*
Annual Fee: $0

Discover® it for StudentsDiscover IT Card for students

Marketing Bullets:

The new Discover it card is out to change the way people think about credit cards.
Fair…No annual fee. No overlimit fee. No foreign transaction fee & no pay-by-phone fee.
No late fee on your first late payment. And we won’t increase your APR for paying late.*
Generous…5% cash back at restaurants and movies right now through March on up to $1,500 in purchases with free and easy sign-up. And 1% cash back on all other purchases.*
Plus a Cashback ConcerigeSM who guides a free, personalized online tour to help you get the most rewards for how you use your card.
Flexible…Choose your own due date and pay up to midnight ET online or by phone.
Human…talk to a real person any time with 100% U.S.-based service.
Safe…Because you’ll never pay for unauthorized purchases with our $0 Fraud Liability Guarantee.
0% Intro APR on purchases for 6 months. Then the variable purchase APR applies, currently 12.99% – 18.99%. *Click apply for Terms & Conditions.

Introductory 0% APR:

6 Months on purchases.

Regular Purchase APR:

12.99%- 18.99 V

Annual Fee:

$0

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